Can You Draw Your Business?
about 1 month ago • 1 min readThe Weekly Accelerator with Yvonne Arnold Business Consultant to Top Agents/Teams Hey Reader, Let me ask you this question: “Can you draw your business?” Not your logo. Not your marketing. Your business! If you can’t sketch out who reports to whom, who owns each responsibility, and where work flows from one person to the next, you don’t have a business operating system—you have people figuring it out as they go. One of the first things I build with consulting clients is a visual...
READ POSTAUTOMATIONS, ACTION PLANS & WORKFLOWS... OH MY!
2 days ago • 1 min readThe Weekly Accelerator with Yvonne Arnold Business Consultant to Top Agents/Teams/Brokers Hey Reader, When was the last time you personally reviewed your automations, action plans & workflows in your CRM? If you keep hiring companies/people to set up what "they" recommend you need, however you and your team don't have a clue as to what it does and how to use it, you are messing up the whole purpose of a CRM. You need to read this: 1. Action plans/workflows DON'T convert leads to clients ......
READ POSTStop Building a Team
11 days ago • 2 min readThe Weekly Accelerator with Yvonne Arnold Business Consultant to Top Agents/Teams/Brokers Hey Reader, For years, the real estate industry has told productive agents that the next step is to build a team... Hire a buyer’s agent. Recruit more agents. Feed them leads. Manage their production. But after more than 40 years in this business, I think a lot of solo agents are being led down the wrong path. You may not need a team. You may only need a Production Partner. There’s a big difference. A...
READ POSTRead this before you attend another conference...
19 days ago • 1 min readThe Weekly Accelerator with Yvonne Arnold Business Consultant to Top Agents/Teams/Brokers Hey Reader, Real estate conference season is expensive. By the time you pay for the ticket, airfare, hotel, meals, transportation, and several days away from your business, you may have invested thousands of dollars. That investment can absolutely be worthwhile. The problem is that most agents attend without a clear objective. They sit through session after session, take pages of notes, meet dozens of...
READ POSTThe Hire That Can Sink Your Business
25 days ago • 6 min readThe Weekly Accelerator with Yvonne Arnold Business Consultant to Top Agents/Teams Hey Reader, Today, I'm probably gonna ruffle some feathers. That's okay...because if this email saves just one productive real estate agent from making a six-figure hiring mistake, it'll be well worth it. One of the biggest mistakes I've seen in my coaching career is a successful real estate agent decides they're overwhelmed, they're closing a lot of transactions, the business is growing, and they know they need...
READ POST"oh crap, we are so messed up"
about 1 month ago • 3 min readThe Weekly Accelerator with Yvonne Arnold Business Consultant to Top Agents/Teams Hey Reader The market isn't usually the problem. Interest rates aren't usually the problem. Lead generation isn't usually the problem. After coaching hundreds of agents, team leaders, and brokers over the last 16 years, I've found that businesses almost always stall for one of three reasons. Lack of Clarity. Lack of Accountability. Lack of Systems. And just like diagnosing a business, you have to identify them...
READ POSTVisibility Without Micromanaging
2 months ago • 2 min readHey Reader You hired an admin. Or a transaction coordinator. Or someone to "handle the paperwork." So why are you still sending texts like: "Did you do this?" "Is that finished?" "What's happening with the Johnson file?" Stop. That's not management. That's micromanagement. And it's exhausting for both of you. The Problem Isn't Your People The problem is you don't have visibility. When there isn't a system, everything lives in your head. So naturally, you start managing through text messages,...
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