Can You Draw Your Business?
12 days ago • 1 min readThe Weekly Accelerator with Yvonne Arnold Business Consultant to Top Agents/Teams Hey Reader, Let me ask you this question: “Can you draw your business?” Not your logo. Not your marketing. Your business! If you can’t sketch out who reports to whom, who owns each responsibility, and where work flows from one person to the next, you don’t have a business operating system—you have people figuring it out as they go. One of the first things I build with consulting clients is a visual...
READ POSTThe Hire That Can Sink Your Business
5 days ago • 6 min readThe Weekly Accelerator with Yvonne Arnold Business Consultant to Top Agents/Teams Hey Reader, Today, I'm probably gonna ruffle some feathers. That's okay...because if this email saves just one productive real estate agent from making a six-figure hiring mistake, it'll be well worth it. One of the biggest mistakes I've seen in my coaching career is a successful real estate agent decides they're overwhelmed, they're closing a lot of transactions, the business is growing, and they know they need...
READ POST"oh crap, we are so messed up"
19 days ago • 3 min readThe Weekly Accelerator with Yvonne Arnold Business Consultant to Top Agents/Teams Hey Reader The market isn't usually the problem. Interest rates aren't usually the problem. Lead generation isn't usually the problem. After coaching hundreds of agents, team leaders, and brokers over the last 16 years, I've found that businesses almost always stall for one of three reasons. Lack of Clarity. Lack of Accountability. Lack of Systems. And just like diagnosing a business, you have to identify them...
READ POSTVisibility Without Micromanaging
about 1 month ago • 2 min readHey Reader You hired an admin. Or a transaction coordinator. Or someone to "handle the paperwork." So why are you still sending texts like: "Did you do this?" "Is that finished?" "What's happening with the Johnson file?" Stop. That's not management. That's micromanagement. And it's exhausting for both of you. The Problem Isn't Your People The problem is you don't have visibility. When there isn't a system, everything lives in your head. So naturally, you start managing through text messages,...
READ POSTStop Talking, Start Booking: The Appointment Mindset
about 2 months ago • 1 min readThis Week's Featured Episode... Stop Talking, Start Booking: The Appointment Mindset In this episode, we're talking with Tiffany Nyiri, a longtime lender from a family of realtors, we dive into why most agents avoid prospecting, how to fix a broken calendar, and how to turn past clients and leads into real conversations (and appointments). Listen Now Want to watch instead of listen?... Subscribe to my YouTube Channel Subscribe & Listen Today Apple Podcast Spotify Podcast Olympic Gold to Real...
READ POSTRegister: Free Event with Alex Shakhov
about 2 months ago • 1 min readHey Reader Oops! I noticed there was not registration link in our first event email. Here it is... and quick reminder about our upcoming FREE live training with special guest Alex Shakhov. If you haven't registered yet, be sure to do so. Only registrants will get the recording and you're going to want to show it to your marketing coordinator, team lead, broker or IT dept. We'll be covering:✔️ Email spoofing & phishing detection✔️ Wire fraud prevention✔️ Email deliverability issues✔️ Follow-Up...
READ POSTFinal Sip: The process behind the Homeowner Seminar
about 2 months ago • 1 min readThis Week's Featured Episode... How Gia Silva Fills Rooms (and Her Pipeline) with Homeowner Seminars Martinis & Mentors: Final Sip Friday Edition In this episode, we’re talking about how Gia Silva turned a simple idea, a neighborhood seminar , into a consistent listing pipeline with real ROI. From orange juice to open houses, Gia’s strategy isn’t magic, it’s repeatable. If you’ve ever felt like your marketing is a one-way street with no response, or you’ve tried an event that flopped, this...
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